A Logo That celebrates our partners
The partner logo emphasizes that VISIT FLORIDA and our partners are equal in collaboration.
The primary element(s) of the partner logo should be made the same height as the VISIT FLORIDA logo, or “x.”
The space around each logo should be the same distance as the space between the bottom of the line under “VISIT” and the bottom of the VISIT FLORIDA logo, or “y.”
Horizontal Orientation
In the case of Expedia, the descender of the “p” sits below the baseline.
In this example, the dividing line sits below the baseline.
Vertical Orientation
When oriented vertically, the partner logo sits below the VISIT FLORIDA logo and is centered by the primary element(s) of the logo. Secondary elements like the trademark and copyright symbols should not be considered in centering the logo.
Clear Space
As with the primary logo, the partner logo should be large enough that it is clearly legible and in a space that is clear of other graphics.
Incorrect Usage
It is important that our brand is accurately and consistently represented. The logo should not be altered in any way other than the size of the partner’s logo.
